‘K-pop needs strong home market, new digital platform’

Lee Soo-man, chairman of S.M. Entertainment, said Wednesday although K-pop is increasingly popular around the world, it needs a strong boost in the local market first, to further advance to the next level.

The local music market needs a new digital music distribution platform ― an iTunes-like one or an entirely different one ― not only to allow purchasing digital music and globally sharing music for free but to give profits to songwriters from corporate marketing and advertisement, he said.